The Hard Rock Café Theater in the Heart of Times Square

Hard Rock Café New York Times Square
1501 Broadway
New York, NY 10036

The Paramount Theatre on Times Square opened on November 19, 1926.  Over the years, many of the top stars performed there, including Frank Sinatra and dozens of the era’s luminaries. After years of showing movies and shows, the Paramount Theatre was closed on February 21, 1966.  Today, the Paramount Building is occupied in part by the Times Square location of the Hard Rock Cafe.

Driving to the Hard Rock:
If you are driving, we suggest making a parking reservation in advance, as Times Square is always very busy, especially in the summer.

These are two popular NYC parking reservation services:

Parking Panda

Spot Hero

The subway is the easiest way to get there if you are not staying at a nearby hotel is the subway:

Times Square is very congested in the morning, so please leave yourself plenty of time to hail a taxi, as well as maneuver your way into Times Square.

Arriving on the day of the Conference:
Please enter through the 7th Avenue entrance, walk through the Hard Rock store to back. Take the staircase down one level to the cafe. There is an elevator for those who cannot use the staircase. PR BootCamp check-in will be at the bottom of the staircase.

Booking a Hotel
For those of you who are attending the Holiday Gift Guide Media Event the following day, we recommend booking your hotel at the New York Hilton Midtown, and taking a taxi or walking to the Hard Rock.

For those who are only attending the conference, staying right in Times Square is easiest. Here are some nearby hotels to the Hard Rock Café.

Crowne Plaza Times Square Manhattan
Hilton Garden Inn Times Square
Hotel Edison Times Square
Millennium Broadway New York Times Square
New York Marriott Marquis Times Square
Renaissance New York Times Square Hotel
DoubleTree Suites by Hilton Times Square